Task_128_PJ_04
Management Consulting Document / Contract AnalysisThe client wants to do market sizing for an autonomous ride-hailing service in Europe. Estimate the market size (in $ Mn) based on the lifetime value (LTV) and adoption rate (%) of users.
- Use information available in the user survey, as well as additional information received from the agency.
- Assume the total population of Europe is 700 million and the survey is a representative sample set of the entire population.
- Take full LTV for market size estimation. Assume adoption % is only a function of the user's likelihood of using an autonomous ride-hail service.
Present your findings to me as a message. Round the final numbers to the nearest integer.
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