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Task_W135_Camille_Moingeon_3

Management Consulting Benchmarking / Competitive Analysis
Management Consulting World 135 | task_83f235c841dd4aec977576a7f8b08523
Using Lumea's market sizing model, calculate the 2024 percentage share for Department Stores and DTC Sites in North America and only give me the following answers: 1. Identify the benchmark share for those 2 channels shown in Lumea's beauty market analysis. 2. Calculate the percentage-point difference for these 2 channels between the model-implied share and the benchmark share shown in Lumea's beauty market analysis. 3. Calculate the dollar delta (in $B) for Department Stores and DTC Sites between Lumea's market sizing model and the benchmark. Return all this information to me in here, with the final numeric values rounded to one decimal place.

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