Task_W135_Camille_Moingeon_3
Management Consulting Benchmarking / Competitive AnalysisUsing Lumea's market sizing model, calculate the 2024 percentage share for Department Stores and DTC Sites in North America and only give me the following answers:
1. Identify the benchmark share for those 2 channels shown in Lumea's beauty market analysis.
2. Calculate the percentage-point difference for these 2 channels between the model-implied share and the benchmark share shown in Lumea's beauty market analysis.
3. Calculate the dollar delta (in $B) for Department Stores and DTC Sites between Lumea's market sizing model and the benchmark.
Return all this information to me in here, with the final numeric values rounded to one decimal place.
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